The content calendar
Every post and every call, by day. Put an extra card on a day and tell me what should happen next. A placement is saved for me. It is not an approval.
Any one of Tim, Dawn or David can approve. Any hold stops the post. An approval sends the post to Metricool for its planned date, and a hold or edit request pulls it back.
Calendar
Loading the calendar.
The plan, in one minute
Q4: be the name people reach for
- WhatEvery post makes the same ask: try one procedure, not a whole program.
- WhyAdvisors pick in October. Employers commit in November. Plans lock in mid December. So the posts lead into those dates.
- HowEach post has a day on the calendar. Real people lead. You approve, and the post goes out on its day.
- OctoberOwn the category
- NovemberPush the ask
- DecemberClose the year
Source: Legacy hub sites/dca-hub/site/upcoming/index.html, Q4 walkthrough.